Our Team

For the past 30 years, the leaders of Gard Business Group (GBG) have been working with the State of Wisconsin to build a future of private sector productivity, educational innovation, and infrastructure strength. John Gard and Cate Zeuske each bring a diverse background of success stories in government relations and public affairs that span multiple industries.A Diverse Background of Success Across Multiple Industries and Initiatives.

Since launching GBG, John and his team have worked with Manufacturers, Universities, Construction Companies, Private Trade Unions, Cities, Counties, and the State to help communicate and deliver policies and investments to make Wisconsin Stronger.

The GBG Team's experience in Government Relations and Business Consulting have proven essential for connecting business leaders with solutions that help them work with government, not around it.

Their Public Affairs strategies have a track record for success by implementing clear and concise communication tactics weaved into grassroots coalition building, providing a refined and effective voice for companies to thrive.

Reach out to us today if Gard Business Group can work on your behalf towards your goals in any arena.

Industries Served










Clients Served

John Gard

Gard Business Group (GBG) has been actively growing and serving business clients in Wisconsin since it was formed in 2007.

John Gard has extensive experience working across numerous sectors of the economy and across partisan political lines.

John Gard is the President of GBG and the former Speaker of the Wisconsin State Assembly. John was elected twice by his Republican colleagues to serve as their leader and also served as the Chairman of the legislature's powerful Joint Finance Committee for 5 years. John developed wide respect among his colleagues for his integrity, trust and ability to bring people together to solve big problems.

John is a 1986 graduate of the University of Wisconsin- La Crosse with a B.S. in Public Administration and Political Science. In addition, John ran cross country and track at UWL.